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Sick of scrambling through those cables in your bag? Unable to separate your charging cable from your headphones? Me too! Driven by tech user’s common difficulties with everyday smartphone accessories, nolii was born. The nolii family range of products has been designed by Benjamin Hubert of LAYER to keep you connected, wherever you are. The inaugural collection comprises five key products – Couple, Bundle, Keep, Set, Stack. Together, they form an intelligent eco-system of accessories that make your relationship with technology – and the people you connect with – effortless.

“We believe in doing more with the tools you have, so you can be more focused on the important things in life.” said Hubert, expressing the need to say goodbye to “chaotic cords” and “broken cables”. Nolii does exactly that, with it’s contemporary, minimalistic design and purposefully chosen materials which challenge conventional tech patterns.

nolii is a partnership between Benjamin Hubert, founder and director of strategic design agency LAYER, and tech and design entrepreneur Asad Hamir. Next week Hubert and Hamir will greet the world with the nolii brand and inaugural collection at the launch of Design Frontiers, bringing 30-or-so multi-disciplinary designers to Somerset House at London Design Festival.

Designers: Benjamin Hubert & Asad Hamir

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Couple
A versatile smartphone case which is not only designed to showcase the phone’s original form but integrates a twist-clip for interchangeable accessories. These being – a battery with the ability to fully charge your phone – and a wallet to carry several cards when you want to travel light.

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Bundle
A heavy duty cable made to last. Bundle has an inbuilt loop which allows the user the option to stow away the cable in a know-like shape when not in use. The Bundle isn’t just all good looks, it’s got brains too. Bundle comes with optional USB storage, allowing the user to backup what is really important.

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Keep
The ultimate – bring everywhere and anywhere – accessory. Smartphone batteries can be highly unpredictable and run out just when you least need it to. Keep has an inbuilt battery pack with a burst of power enough to bring a smartphone from 1% to 40%. With 5GB of storage and Bluetooth tracking, Keep is the accessory that keeps on giving.

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Set
It appears that traveling means bringing every cable and plug your own with you in fear of something running out of juice. Set is an all-in-one power pack designed to combat against this. Using the plug, you can charge from a mains socket. Using the battery pack, you can charge on the go. What makes this product truly wonderful, when the plug and battery are connected you can even charge your device too. No more deciding what’s more important, the phone or the portable power bank.

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Stack
Stack is the ultimate charging solution for ALL of your devices – smartphone, tablet, laptop. Stack gets its name as it comprises of two batteries – a large battery and a smaller battery. The smaller battery can be separated and used for compact charging on the go. Stack, the multi-functional charging pack covers the changing needs of a busy user throughout the day.

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